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Lost in the Sea of Emails? Dive into Direct Mail!

Lost in the Sea of Emails? Dive into Direct Mail!

Recently we discussed data analytics and asked our customers what their thoughts were on the subject.

But it seems that not every printing company is like that. A recent report from BCG showed that, although manufacturing executives understand the power of Big Data, and 72% reported that they rely on advanced data to improve productivity, only 17% claim to take advantage of data analytics.

There are significant opportunities to leverage the data within your MIS and estimating software to learn more about your business, customers, and processes so you can continually improve. And it’s the businesses that make use of BI software to interrogate and analyze this data that are in the best position for success.

We hope you’ve found some inspiration from this article to get you started on your own data journey and implement BI software that will help you create more informed strategies and make smarter decisions.

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